Page 20 - ITAtube Journal 3 2025

Interview
throughput, and faster response to large
project bids. Structural and piling tube pro-
ducers, suppliers to heavy construction and
infrastructure projects, and manufacturers
of large hollow sections for urban devel-
opment all benefit. Our focus remains on
sectors where diameter range, wall thick-
ness, and production capacity matter most.
ITA: How do you expect markets and cus-
tomer needs to evolve, and how will SMS
respond?
M. Braggiotti: We see steady global growth
led by energy, water and infrastructure
projects. We know that customers want cer-
tified, high-quality products, faster delivery,
and digital after-sales services. To respond,
we apply a clear strategy: engage custom-
ers early in projects with long-term con-
tracts and solution-based offers focused
on lifecycle costs and service. We build
regional teams close to customers and
expand local service locations to shorten
delivery times. Digital solutions support
predictive maintenance and inspections.
Cost risks are managed through supplier
contracts and energy hedging. Sustaina-
bility drives innovation in production and
product coatings. This approach ensures
we remain competitive, client-focused, and
ready for future market shifts.
These were engaging insights into the
ERW plant industry and its outlook for the
coming years. For more information, visit
the SMS group website: www.sms-group.
com.
ITA
International Tube Association
TUBE 2026
VISIT US
at Hall 1
Stand C05
20 ITAtube Journal December 2025